What is RSS? From feedburner.com "RSS" stands for Really Simple Syndication, Rich Site Summary, and/or Rockdale, Sandow, and Southern (Railroad) (if you trust the good folks at AcronymFinder.com). Really Simple Syndication is probably the most widely agreed-upon choice. As far as we are concerned, all three acronyms do an inadequate job of describing what RSS actually is: RSS is a standard for publishing regular updates to web-based content. Using this standard, Web publishers provide updates, such as the latest news headlines or weblog postings. Meanwhile, consumers use RSS reader applications (or one of a growing number of online services) to collect and monitor their favorite feeds in one place (RSS content from a publisher, viewed in one of these readers, is often called a "feed").